WINTER TREAT: 20% off fashion (does not apply to already discounted items) CODE: WINTER20
  • Menu
Byflou.com - Fashion and living
  • LU
  • 0
  • Fashion
  • Home
  • Kids
  • Sale
  • Deli
  • Brands
  • Journal
Seasonal News

Discover this season's fashion news

Shop the latest styles

Fashion

The fashion world is a central part of Byflou.com. Our mission is to create an inspiring and comprehensive fashion universe for fashion-conscious and quality-conscious women around the world. At Byflou.com you will find a wide selection of Scandinavian fashion brands that embrace beautiful, classic, elegant and timeless basics as well as trendy and sporty designs. Explore our curated selection of fashion that is always updated with fresh styles from this season's collections.

  • New Arrivals
  • Tops
  • Bottoms
  • Outerwear
  • Shoes
  • Gym Wear
  • Jewellery
  • Accessories
  • Basic
  • Fashion with conscience
  • Beauty
  • Trends
Explore Fashion Categories

Explore our universe of fashion

Seasonal Styles

Fashion News

Get inspired

Valentine's Day

Small details

Jewellery

Season favorites

Footwear
Valentine's Day

Small gifts with big meaning

Find inspiration
Racyne - Perfume - Racyne Parfums - Garden Song
Racyne
Racyne Parfums
€98
LIÈ STUDIO - Ring - The Amelia Ring - Gold Plated
LIÈ STUDIO
The Amelia Ring
€180.67
Ganni - Handbag - Hobo Mini Recycled Suede Pelinova - Chicory Coffee
Ganni
Hobo Mini Recycled Suede Pelinova
€431.81
Ragbag Studio - Earrings - Lumora Small Studs - 18K Gold plating
Ragbag Studio
Lumora Small Studs
€140.45
Botané - Artificial flowers - Bouquet - Grape Compote / Green and Purple
Botané
Bouquet
€112 €173
Ragbag Studio - Earring - Odette Earring - 18K Gold Plating
Ragbag Studio
Odette Earring
€66.83
Ganni News

This Season's new styles

Shop Ganni here
Ganni - Shoulder bag - Kat Baguette Suede - Chicory Coffee
Ganni
Kat Baguette Suede
€501.97
Ganni - Handbag - Hobo Mini Recycled Suede Pelinova - Chicory Coffee
Ganni
Hobo Mini Recycled Suede Pelinova
€431.81
Ganni - Shirt - Flocked Organza Peplum Shirt - Black
Ganni
Flocked Organza Peplum Shirt
€294.42
Ganni - Dress - Flocked Organza Long Ruched Dress - Black
Ganni
Flocked Organza Long Ruched Dress
€405.01
Ganni - Ballerinas - Sue Ballerina Printed Pelinova - Black
Ganni
Sue Ballerina Printed Pelinova
€358.15
Ganni - Blazer - Flock Check Suiting Blazer - Chicory Coffee
Ganni
Flock Check Suiting Blazer
€448.39
Sneakers News

New favorites for the season

Explore sneakers
New Balance - Sneakers - MR530ASM - Turtle Dove/Angora
New Balance
MR530ASM
€119
New Balance - Sneakers - U740BO2 - Black/Black Cement
New Balance
U740BO2
€120
New Balance
M1000EGR
€180.68
New Balance - Sneakers - U7402EL - Medusa green
New Balance
U7402EL
€127.11
New Balance - Sneakers - U190652H - Light silver metallic
New Balance
U190652H
€167.29
Asics - Turntable stand - GEL-Cumulus 16 - Carrier Grey / Pure Silver
Asics
GEL-Cumulus 16
€167.26
 

Filter
  • LIÈ STUDIO - Earrings - The Asta Earrings - Gold Plated
    LIÈ STUDIO
    Earrings - The Asta Earrings
    €220.78
    • L: 1,8 x W: 1 cm
    In stock for quick delivery
  • LIÈ STUDIO - Earrings - The Asta Earrings - Silver
    LIÈ STUDIO
    Earrings - The Asta Earrings
    €180.62
    • L: 1,8 x W: 1 cm
    In stock for quick delivery
  • Samsøe & Samsøe - Skirt - SAVana Midi Skirt - Tortoise Shell
    Samsøe Samsøe
    Skirt - SAVana Midi Skirt
    €155.26   €388.16
    Sale 60%
    • XS
    • S
    • M
    • L
    • XL
    • Sale 60%
  • Samsøe & Samsøe - Jacket - SAShiloh Jacket - Tortoise Shell
    Samsøe Samsøe
    Leather Jacket - SAShiloh Jacket
    €208.86   €522.14
    Sale 60%
    • XS
    • S
    • M
    • L
    • XL
    In stock for quick delivery
    • Sale 60%
  • Modström - Leather Jacket - Nimamd Jacket - Brown
    Modström
    Leather Jacket - Nimamd Jacket
    €334.65
    • XS
    • S
    • M
    • L
    • XL
    Expected on stock: March 27, 2026
  • Samsøe & Samsøe - Knit - SAJeanne Sweater - Iron Gate
    Samsøe Samsøe
    Knit - SAJeanne Sweater
    €85.65   €214.13
    Sale 60%
    • XS
    • S
    • M
    • L
    • XL
    In stock for quick delivery
    • Sale 60%
  • LIÈ STUDIO - Earrings - The Caroline Earrings - Gold Plated
    LIÈ STUDIO
    Earrings - The Caroline Earrings
    €240.94
    • L: 2,5 cm
    In stock for quick delivery
  • LIÈ STUDIO - Earrings - The Caroline Earrings - Silver
    LIÈ STUDIO
    Earrings - The Caroline Earrings
    €200.76
    • L: 2,5 cm
    In stock for quick delivery
  • Modström - Dress - Narcissamd Dress - Grasshopper
    Modström
    Dress - Narcissamd Dress
    €50.84   €127.09
    Sale 60%
    • XS
    • S
    • M
    • L
    • XL
    In stock for quick delivery
    • Sale 60%
  • LIÈ STUDIO - Ring - The Sofie Ring - Gold Plated
    LIÈ STUDIO
    Ring - The Sofie Ring
    €227.55
    • 52
    • 54
    • 56
    • 58
    In stock for quick delivery
  • LIÈ STUDIO - Ring - The Sofie Ring - Silver
    LIÈ STUDIO
    Ring - The Sofie Ring
    €187.37
    • 52
    • 54
    • 56
    • 58
    In stock for quick delivery
  • LIÈ STUDIO - Earrings - The Esther Earrings - Silver
    LIÈ STUDIO
    Earrings - The Esther Earrings
    €220.78
    • L: 2,4 cm
    In stock for quick delivery
  • LIÈ STUDIO - Earrings - The Vera Earrings - Gold Plated
    LIÈ STUDIO
    Earrings - The Vera Earrings
    €281.07
    • L: 2,4 cm
    In stock for quick delivery
  • LIÈ STUDIO - Ring - The Anna Ring - Gold Plated
    LIÈ STUDIO
    Ring - The Anna Ring
    €140.45
    • 52
    • 54
    • 56
    In stock for quick delivery
  • LIÈ STUDIO - Ring - The Anna Ring - Silver
    LIÈ STUDIO
    Ring - The Anna Ring
    €106.98
    • 52
    • 54
    • 56
    In stock for quick delivery
  • Modström - Leather Jacket - HullaMD Jacket - Black
    Modström
    Leather Jacket - HullaMD Jacket
    €347.98
    • XS
    • S
    • M
    • L
    • XL
    In stock for quick delivery
    • Essentials
  • Modström - Leather Jacket - HullaMD Jacket - Brown
    Modström
    Leather Jacket - HullaMD Jacket
    €347.98
    • XS
    • S
    • M
    • L
    • XL
    In stock for quick delivery
  • Modström
    Leather Jacket - HullaMD Jacket
    €347.98
    • XS
    • S
    • M
    • L
    In stock for quick delivery
  • Asics - Sneakers - Gel-Nunobiki - Cosmos / Pure Silver
    Asics
    Sneakers - Gel-Nunobiki
    €66.89   €133.78
    Sale 50%
    • 36
    • 37
    • 37.5
    • 38
    • 39
    • 39.5
    • 40
    • 40.5
    • 41.5
    • 42
    In stock for quick delivery
    • Sale 50%
  • Maanesten - Bracelet - Lysander Bracelet - Gold Plated
    Maanesten
    Bracelet - Lysander Bracelet
    €64.18   €80.2
    Sale 20%
    • L: 16 + 3 cm
    In stock for quick delivery
    • Sale 20%
  • Maanesten - Bracelet - Laura Bracelet - Gold Plated
    Maanesten
    Bracelet - Laura Bracelet
    €73.53
    • L: 16 + 3 cm
    In stock for quick delivery
  • Maanesten - Bracelet - Laura Bracelet - Silver
    Maanesten
    Bracelet - Laura Bracelet
    €73.53
    • L: 16 + 3 cm
    In stock for quick delivery
  • Maanesten - Earrings - Barbra Earrings - Gold Plated
    Maanesten
    Earrings - Barbra Earrings
    €101.67   €127.06
    Sale 20%
    • L: 40 mm x W: 11 mm
    In stock for quick delivery
    • Sale 20%
  •
    Maanesten
    Hair Claw - Esca Hairclaw
    €32.03   €40.03
    Sale 20%
    • Onesize
    In stock for quick delivery
    • Sale 20%
  •
    Maanesten
    Hair Claw - Esca Hairclaw
    €32.03   €40.03
    Sale 20%
    • Onesize
    In stock for quick delivery
    • Sale 20%
  •
    Maanesten
    Hair Claw - Elith Hairclaw
    €32.03   €40.03
    Sale 20%
    • Onesize
    In stock for quick delivery
    • Sale 20%
  •
    Maanesten
    Wallet - Magic Small Pouch
    €26.68   €33.34
    Sale 20%
    • Onesize
    In stock for quick delivery
    • Sale 20%
  • Maanesten - Earring - Forte Earring - Silver
    Maanesten
    Earring - Forte Earring
    €18.75   €23.43
    Sale 20%
    • D: 10,5 mm
    In stock for quick delivery
    • Sale 20%
  • Maanesten - Earrings - Minna Earrings - Silver
    Maanesten
    Earrings - Minna Earrings
    €42.74   €53.42
    Sale 20%
    • L: 6 x W: 8,5 mm
    In stock for quick delivery
    • Sale 20%
  • Maanesten - Necklace - Lea Necklace - Gold Plated
    Maanesten
    Necklace - Lea Necklace
    €69.53   €86.89
    Sale 20%
    • L: 42 + 3 cm
    In stock for quick delivery
    • Sale 20%
  • Maanesten - Keychain - Adabel Keychain - Blush
    Maanesten
    Keychain - Adabel Keychain
    €15.96   €19.95
    Sale 20%
    • Onesize
    In stock for quick delivery
    • Sale 20%
  • Maanesten - Ring - Magdalena Ring - Gold Plated
    Maanesten
    Ring - Magdalena Ring
    €69.53   €86.89
    Sale 20%
    • 51
    • 53
    • 55
    In stock for quick delivery
    • Sale 20%
  • Maanesten - Ring - Magdalena Ring - Silver
    Maanesten
    Ring - Magdalena Ring
    €69.53   €86.89
    Sale 20%
    • 51
    • 53
    • 55
    In stock for quick delivery
    • Sale 20%
  • Maanesten - Necklace - Aila Necklace - Gold Plated
    Maanesten
    Necklace - Aila Necklace
    €58.82   €73.5
    Sale 20%
    • L: 45 + 3 cm
    In stock for quick delivery
    • Sale 20%
  • Maanesten - Necklace - Aila Necklace - Silver
    Maanesten
    Necklace - Aila Necklace
    €58.82   €73.5
    Sale 20%
    • L: 45 + 3 cm
    In stock for quick delivery
    • Sale 20%
  • Maanesten - Ring - Ria Ring - Gold Plated
    Maanesten
    Ring - Ria Ring
    €53.46   €66.81
    Sale 20%
    • 51
    • 53
    • 55
    In stock for quick delivery
    • Sale 20%
  • Maanesten - Ring - Ria Ring - Silver
    Maanesten
    Ring - Ria Ring
    €53.46   €66.81
    Sale 20%
    • 51
    • 53
    • 55
    In stock for quick delivery
    • Sale 20%
  • Maanesten - Keychain - Ballerina Keychain - Blush
    Maanesten
    Keychain - Ballerina Keychain
    €15.96   €19.95
    Sale 20%
    • Onesize
    In stock for quick delivery
    • Sale 20%
  • Maanesten - Earring - Fantine Earring - Silver
    Maanesten
    Earring - Fantine Earring
    €18.75   €23.43
    Sale 20%
    • L: 5,2 x B: 8,5
    In stock for quick delivery
    • Sale 20%
  • Maanesten - Earring - Arlette Earring - Gold Plated
    Maanesten
    Earring - Arlette Earring
    €29.46   €36.82
    Sale 20%
    • D: 14,5 mm
    In stock for quick delivery
    • Sale 20%
  • Maanesten - Earring - Arlette Earring - Silver
    Maanesten
    Earring - Arlette Earring
    €29.46   €36.82
    Sale 20%
    • D: 14,5 mm
    In stock for quick delivery
    • Sale 20%
  • Maanesten - Earring - Odette Earring - Silver
    Maanesten
    Earring - Odette Earring
    €21.32   €26.64
    Sale 20%
    • L: 13,5 x W: 7,5 mm
    In stock for quick delivery
    • Sale 20%
  • ROTATE by Birger Christensen - Dress - Lori Dress - Zinfandel
    ROTATE by Birger Christensen
    Dress - Lori Dress
    €150   €375
    Sale 60%
    • 34
    • 36
    • 38
    • 40
    • 42
    In stock for quick delivery
    • Sale 60%
    • Partly Recycled
  • ROTATE by Birger Christensen - Skirt - Duella Smock Skirt - Black
    ROTATE by Birger Christensen
    Skirt - Duella Smock Skirt
    €85.65   €214.13
    Sale 60%
    • 34
    • 36
    • 38
    • 40
    • 42
    In stock for quick delivery
    • Sale 60%
    • Partly Recycled
  • ROTATE by Birger Christensen - Skirt - Dax Midi Paper Waist Skirt - Chicory Coffee
    ROTATE by Birger Christensen
    Skirt - Dax Midi Paper Waist Skirt
    €321
    • 34
    • 36
    • 38
    • 40
    • 42
    In stock for quick delivery
    • Partly Recycled
  • Selected Femme - Blouse - SLFMarion LS Boat Neck Top - Black
    Selected Femme
    Blouse - SLFMarion LS Boat Neck Top
    €26.73   €66.82
    Sale 60%
    • 34
    • 36
    • 38
    • 40
    • 42
    In stock for quick delivery
    • Sale 60%
    • Partly Recycled
  • Etonic - Sneakers - ET Evolution Jupiter - Icefire
    Etonic
    Sneakers - ET Evolution Jupiter
    €86.98   €173.96
    Sale 50%
    • 36
    • 37
    • 38
    • 39
    • 40
    • 41
    • 42
    In stock for quick delivery
    • Sale 50%
  •
    Etonic
    Sneakers - ET Evolution Saturn
    €86.98   €173.96
    Sale 50%
    • 36
    • 37
    • 38
    • 39
    • 40
    • 41
    • 42
    In stock for quick delivery
    • Sale 50%
  • Etonic - Sneakers - ET Kendari Saturn - Alive/Orange
    Etonic
    Sneakers - ET Kendari Saturn
    €93.68   €187.35
    Sale 50%
    • 36
    • 37
    • 38
    • 39
    • 40
    • 41
    • 42
    In stock for quick delivery
    • Sale 50%
  • Hype The Detail - Leggings - Printed Leggings Leo - Leopard
    Hype The Detail
    Leggings - Printed Leggings Leo
    €20.09   €50.21
    Sale 60%
    • XS
    • S
    • M
    • L
    • XL
    In stock for quick delivery
    • Sale 60%
  • Cala Jade - Tote bag - Humi - Black
    Cala Jade
    Tote bag - Humi
    €575.59
    • W: 40 x H: 26 x D: 20 cm
    In stock for quick delivery
  • Cala Jade - Tote bag - Humi - Nutmeg
    Cala Jade
    Tote bag - Humi
    €575.59
    • W: 40 x H: 26 x D: 20 cm
    In stock for quick delivery
  • Cala Jade - Tote bag - Humi - Umber
    Cala Jade
    Tote bag - Humi
    €575.59
    • W: 40 x H: 26 x D: 20 cm
    Expected on stock: February 27, 2026
  • Sea New York
    Top - Shanna Lace Capelet Top
    €162   €405
    Sale 60%
    • XS
    • S
    • M
    • L
    • XL
    In stock for quick delivery
    • Sale 60%
  • 1
  • ...
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • ...
  • 36

Byflou's fashion philosophy - Scandinavian fashion with quality and style

At Byflou, we know that style and fashion are an important part of one’s identity, and that holds true for us as well. Since Byflou’s inception, the fashion world has been a central part of our identity, and we work every day to create an inspiring selection of quality-conscious fashion from some of the most renowned brands in Scandinavia.

We are also aware that the fashion world is a phenomenon that is constantly evolving, with new collections and trends. While offering the latest trends, we also keep an eye on the impact that clothing production has on the world and the environment. In our category 'Fashion with Consideration', you will find a sustainable fashion universe where organic materials and sustainable production go hand in hand, so you can wear your latest ByFlou clothes with a clear conscience.

Skandinavisk modetøj til kvinder | Byflou.com

The best Scandinavian fashion brands

Every day at ByFlou, we carefully select which brands and collections should be part of our fashion universe. We strive to create a broad assortment with brands that each add something special to ByFlou's fashion department, both in clothing, shoes and accessories.

In our clothing department, you'll find a mix of classic luxury brands like By Malene Birger and Mos Mosh, trendy and sporty brands like H2OFagerholt and Mads Nørgaard and some of the biggest trendsetters in Scandinavia like Stine Goya and Baum und Pferdgarten. You'll also find popular shoe brands such as New Balance, Asics, Angulus and Birkenstock as well as jewellery brands such as Maanesten, Maria Black and Jane Kønig.

No matter what you need in your wardrobe, we at ByFlou are always ready to help you find exactly what you're looking for. We work every day to get the latest collections, colours and sizes online so we can find the right clothes for you and your style and create a pleasant online shopping experience.

Modetøj fra de mest populære brands i norden | Byflou.com

Inspiration for the season's latest fashion trends and best deals

We love to inspire our customers in many ways and on many platforms where we unfold our creativity and love for fashion. Here we bring our fashions to life in exciting creative outfits and showcase our extensive range in artistic settings. On our Instagram @ByFlou you can see our talented Byflou team putting together outfits and experimenting with trends. Here you can also see when the latest collections is online and find the best deals on sale. In our Journal you'll find inspiration for seasonal outfits and the best guides to choosing the right shoes, jewellery and styles.

A large part of our inspiring universe of women's fashion can also be found in our physical store in Hobro. Here you can experience all our great styles and brands in unique surroundings, and have the opportunity to try on your next outfit and not least get personalised service. Our skilled store team is ready to guide you so you can find the right size and fit for you. On our store Instagram @byflou_butikken_hobro you can see when the new collections hit the store.

Inspiration for the season's latest fashion trends and best deals | Byflou.com

  • About us
    • About Byflou
      • Work with us
        • Contact
          • Sustainability
          • Showrooms
            • Hollys Dollroom
              • Houmøllers Furniture
                • Showroom Hobro
                  • Contact
                    • Opening hours
                      • How to find us
                      • Webshop
                        • Contact
                          • Phone hours
                            • Affiliate & Partners
                              • Return portals
                                • FAQ
                                • Inspiration
                                  • Journal
                                    • Gift ideas
                                      • Rooms
                                      • Customer service
                                        • Send an e-mail
                                          • Chat with us
                                            • Call us
                                              • Claims
                                                • Exchanges
                                                  • Shipping
                                                    • How to return
                                                      • Return portals
                                                      Visa MasterCard PayPal Google Pay Apple Pay
                                                      Facebook Instagram YouTube LinkedIn SnapChat TikTok Pinterest
                                                      • Sitemap
                                                        • Terms and Conditions
                                                          • Cookies and Privacy Policy
                                                            © Copyright 2007-2026 Byflou.com (CVR: 35033737)

                                                            GET 15% OFF

                                                            Sign up for our newsletter and get 15% off on your first order.

                                                            You have added a hotmail.com email address.

                                                            We recommend that you add our email addresses, [email protected] and [email protected], to your contacts or address book in your email client.

                                                            This increases the chance that you always receive emails from us.

                                                            * Only on orders above 99 €/£
                                                            * Can not be combined with other offers and discounts
                                                            * Discount code must be used within 7 days
                                                            * Discount code does not apply to products from Babybay, GRAD, Montana, Oliver Furniture and HAY x CHART sofa

                                                            Select Country

                                                            Select from a local language
                                                            • Austria
                                                              German
                                                            • Belgium
                                                              French
                                                            • Belgium
                                                              Dutch
                                                            • Belgium
                                                              German
                                                            • Switzerland
                                                              Italian
                                                            • Switzerland
                                                              German
                                                            • Switzerland
                                                              French
                                                            • Czech Republic
                                                              Czech
                                                            • Germany
                                                              German
                                                            • Denmark
                                                              Danish
                                                            • Spain
                                                              Spanish
                                                            • Finland
                                                              Finnish
                                                            • France
                                                              French
                                                            • United Kingdom
                                                              English
                                                            • Ireland
                                                              English
                                                            • Italy
                                                              Italian
                                                            • Netherlands
                                                              Dutch
                                                            • Poland
                                                              Polish
                                                            • Portugal
                                                              Portoguese
                                                            • Sweden
                                                              Swedish
                                                            • Slovakia
                                                              Slovak
                                                            See countries with English only
                                                            • Austria
                                                              English
                                                            • Australia
                                                              English
                                                            • Belgium
                                                              English
                                                            • Bulgaria
                                                              English
                                                            • Canada
                                                              English
                                                            • Switzerland
                                                              English
                                                            • China
                                                              English
                                                            • Cyprus
                                                              English
                                                            • Czech Republic
                                                              English
                                                            • Germany
                                                              English
                                                            • Denmark
                                                              English
                                                            • Estonia
                                                              English
                                                            • Spain
                                                              English
                                                            • Finland
                                                              English
                                                            • France
                                                              English
                                                            • Greece
                                                              English
                                                            • Hong Kong
                                                              English
                                                            • Croatia (Hrvatska)
                                                              English
                                                            • Hungary
                                                              English
                                                            • Iceland
                                                              English
                                                            • Italy
                                                              English
                                                            • Japan
                                                              English
                                                            • Korea (south)
                                                              English
                                                            • Lithuania
                                                              English
                                                            • Luxembourg
                                                              English
                                                            • Latvia
                                                              English
                                                            • Monaco
                                                              English
                                                            • Netherlands
                                                              English
                                                            • Poland
                                                              English
                                                            • Portugal
                                                              English
                                                            • Romania
                                                              English
                                                            • Sweden
                                                              English
                                                            • Singapore
                                                              English
                                                            • Slovenia
                                                              English
                                                            • Slovakia
                                                              English
                                                            • Taiwan
                                                              English
                                                            • United States of America
                                                              English