WINTER TREAT: 20% off fashion (does not apply to already discounted items) CODE: WINTER20

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A fresh start

The new year is here and it's time for renewal! Discover our carefully selected collection of wellness and self-care products to help you regain calm, balance and style. From soft textiles to luxurious self-care products, treat yourself because you deserve a fresh start.

A new everyday life

Explore everything from skincare to yoga accessories for a fresh start to the year.

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HALO

Blouse - Women Full Zip 2.0

£75.23
- XS
- S
- M
- L
- XL
In stock for quick delivery
By Malene Birger

Jumpsuit - Beata

£162.4
- XS
- S
- M
- L
- XL
In stock for quick delivery
Aiayu

Clutch - Helen Classic

£198
- 17 x 26 cm
In stock for quick delivery
- Houmøllers Exclusive
Aiayu

Clutch - Helen Classic

£198
- 17 x 26 cm
In stock for quick delivery
- Houmøllers Exclusive
- Essentials
Aiayu

Clutch - Helen Classic

£198
- 17 x 26 cm
In stock for quick delivery
- Houmøllers Exclusive
- Essentials
Aiayu

Clutch - Helen Classic

£198
- 17 x 26 cm
In stock for quick delivery
- Houmøllers Exclusive
- Essentials
Aiayu

Clutch - Helen Classic

£198
- 17 x 26 cm
In stock for quick delivery
- Houmøllers Exclusive
- Essentials
Aiayu

Clutch - Helen Classic

£198
- 17 x 26 cm
In stock for quick delivery
- Houmøllers Exclusive
Aiayu

Toilet bag - Favorite Bag Double

£92.32
- 25 cm x 17 cm
In stock for quick delivery
- Houmøllers Exclusive
- GOTS
Aiayu

Toilet bag - Pouch Double

£57.48
- 30 x 23 cm
In stock for quick delivery
- Houmøllers Exclusive
- GOTS
Aiayu

Toilet bag - Pouch Linen

£57.48
- One size
In stock for quick delivery
- Houmøllers Exclusive
Aiayu

Toilet bag - Pouch Linen

£57.48
- One size
In stock for quick delivery
- Houmøllers Exclusive
Aiayu

Toilet bag - Pouch Linen

£57.48
- One size
In stock for quick delivery
- Houmøllers Exclusive
Aiayu

Make-up bag - Pouch Linen Mini

£46.14
- One size
In stock for quick delivery
- Houmøllers Exclusive
Aiayu

Make-up bag - Pouch Linen Mini

£46.14
- One size
In stock for quick delivery
- Houmøllers Exclusive
Aiayu

Towel - Linen Towel

£14.51
- 30x50
- 50x90
- 70x140
In stock for quick delivery
- Houmøllers Exclusive
- GOTS
Aiayu

Towel - Linen Towel

£14.51
- 30x50
- 50x90
- 70x140
In stock for quick delivery
- Houmøllers Exclusive
- GOTS
Aiayu

Towel - Linen Towel

£14.51
- 30x50
- 50x90
- 70x140
In stock for quick delivery
- Houmøllers Exclusive
- GOTS
By Malene Birger

Pants - Polene

£139.67
- XS
- S
- M
- L
- XL
In stock for quick delivery
By Malene Birger

Pants - Polene

£139.67
- XS
- S
- M
- L
- XL
In stock for quick delivery
By Malene Birger

Top - Braga

£37.07 ~~£93.08~~

Sale 61%
- XS
- S
- M
- L
- XL
In stock for quick delivery
- Sale 61%
By Malene Birger

Top - Braga

£93.08
- XS
- S
- M
- L
- XL
In stock for quick delivery
HAY

Towel - Mono Bath Sheet

£34 ~~£45.5~~

Sale 26%
- W100 x L150 cm
In stock for quick delivery
- Sale 26%
HAY

Towel - Mono Bath Towel

£26 ~~£35~~

Sale 26%
- W70 x L140 cm
In stock for quick delivery
- Sale 26%
HAY

Towel - Mono Hand Towel

£14 ~~£19~~

Sale 27%
- W50 x L90 cm
In stock for quick delivery
- Sale 27%
NOTEM

Notebook - ALVA Annual Journal 2026

£22 ~~£37.14~~

Sale 41%
- A5
In stock for quick delivery
- Sale 41%
NOTEM

Notebook - ALVA Annual Journal 2026

£17 ~~£37.14~~

Sale 55%
- A5
In stock for quick delivery
- Sale 55%
No17 Therapy

Scent freshener - Caligo Lamp Diffuser

£40.77
- Onesize
In stock for quick delivery
No17 Therapy

Scent freshener - Caligo Lamp Diffuser

£40.77
- Onesize
In stock for quick delivery
No17 Therapy

Scent freshener - Caligo Lamp Diffuser

£40.77
- Onesize
In stock for quick delivery
Aiayu

Kimono - Kimono Linen

£209.71
- S/M
- M/L
- L/XL
In stock for quick delivery
- Houmøllers Exclusive
Aiayu

Kimono - Kimono Linen

£209.71
- S/M
- M/L
- L/XL
In stock for quick delivery
- Houmøllers Exclusive
HALO

Leggings - Women Training Tights

£75.23
- XS
- S
- M
- L
- XL
In stock for quick delivery
- Essentials
HALO

Leggings - Women Training Tights

£75.23
- XS
- S
- M
- L
- XL
In stock for quick delivery
- Essentials
HALO

Top - Women Training Bra

£46.62
- XS
- S
- M
- L
- XL
In stock for quick delivery
- Essentials
HALO

Top - Women Training Bra

£46.62
- XS
- S
- M
- L
- XL
In stock for quick delivery
- Essentials
Ayu

Hand Cream - Hand Cream

£11.1
- 50 ml
11-16 days delivery time
Ayu

Hand Cream - Hand Cream

£11.1
- 50 ml
In stock for quick delivery
Ayu

Hand Cream - Hand Cream

£11.1
- 50 ml
In stock for quick delivery
Ayu

Scent freshener - Aroma Oil

£17.3
- 10 ml
In stock for quick delivery
Ayu

Scent freshener - Aroma Oil

£17.3
- 10 ml
In stock for quick delivery
Ayu

Scent freshener - Aroma Oil

£17.3
- 10 ml
In stock for quick delivery
Ayu

Scent freshener - Aroma Burner

£69.54
- Onesize
In stock for quick delivery
Ayu

Scent freshener - Aroma Ceramic Burner

£32.41
- Onesize
In stock for quick delivery
Ayu

Soap - Liquid Soap - Hand & Body

£17.41
- 200 ml
In stock for quick delivery
Ayu

Soap - Liquid Soap - Hand & Body

£17.41
- 200 ml
In stock for quick delivery
Ayu

Soap - Liquid Soap - Hand & Body

£17.41
- 200 ml
In stock for quick delivery
Ayu

Body Lotion - Hand and Body Cream

£29.09
- 200 ml
In stock for quick delivery
Ayu

Body Lotion - Hand and Body Cream

£29.09
- 200 ml
11-16 days delivery time
Ayu

Body Lotion - Hand and Body Cream

£29.09
- 200 ml
In stock for quick delivery
Ayu

Face mist - Face and Body Mist

£18.58
- 50 ml
In stock for quick delivery
Ayu

Face mist - Face and Body Mist

£18.58
- 50 ml
In stock for quick delivery
Ayu

Face mist - Face and Body Mist

£18.58
- 50 ml
11-16 days delivery time
Ayu

Body Oil - Body Oil

£40.5
- 200 ml
In stock for quick delivery
Ayu

Body Oil - Body Oil

£40.5
- 200 ml
In stock for quick delivery
Ayu

Body Oil - Body Oil

£40.5
- 200 ml
In stock for quick delivery
Humdakin

Face Cream - Facial Day Cream

£37.5
- 50 ml.
In stock for quick delivery
Rudolph Care

Hand Cream - Hand and Body Cream

£54 ~~£68.47~~

Sale 22%
- 500 ml
In stock for quick delivery
- Sale 22%
Rudolph Care

Soap - Hand and Body Soap

£22 ~~£28.68~~

Sale 24%
- 500 ml
In stock for quick delivery
- Sale 24%
RAAW Alchemy

Scent freshener - Diffuser The Minted Fig

£55.49
- 100 ml
In stock for quick delivery
RAAW Alchemy

Scent freshener - Diffuser The Minted Fig

£28.62
- 100 ml
In stock for quick delivery
RAAW Alchemy

Face Cleanser - Cleansing Silk

£49.65
- 125 ml
In stock for quick delivery
RAAW Alchemy

Rinse aid - Calming Blue Balm

£25.12
- 15 ml
In stock for quick delivery
RAAW Alchemy

Face Oil - Blue Drops

£46.15
- 30 ml
In stock for quick delivery
No17 Therapy

Scent freshener - Monolith Travertine Diffuser

£113.91
- H: 16 x Ø: 8 cm
In stock for quick delivery
No17 Therapy

Scent freshener - Essential Aroma Oil Lamp

£34.93
- H: 10 x Ø: 9 cm
In stock for quick delivery
No17 Therapy

Scent freshener - Centerpiece Travertine Diffuser

£113.91
- H: 9 x Ø: 13 cm
In stock for quick delivery
No17 Therapy

Scent freshener - Plinth Travertin Diffuser

£61.34
- H: 2 x Ø: 12 cm
In stock for quick delivery
No17 Therapy

Scent freshener - Essential Aroma Oils

£40.77
- 20 ml
In stock for quick delivery
No17 Therapy

Scent freshener - Essential Aroma Oils

£40.77
- 20 ml
In stock for quick delivery
No17 Therapy

Scent freshener - Essential Aroma Oils

£40.77
- 20 ml
In stock for quick delivery
No17 Therapy

Soap - Hand & Body Soap

£37.97
- 500 ml
In stock for quick delivery
No17 Therapy

Soap - Hand & Body Soap

£37.97
- 500 ml
In stock for quick delivery
No17 Therapy

Soap - Hand & Body Soap

£37.97
- 500 ml
In stock for quick delivery
NAILBERRY

Scrub - The Exfoliator

£24.42
- 220 ML
In stock for quick delivery

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Renovate your home with a focus on peace and well-being

At Byflou.com, you can find everything you need to bring new and fresh energy into your home. Start in the bathroom with elements that create a relaxed spa atmosphere, such as soft towels and lovely soaps. These quality products combine functionality and aesthetics in a way that elevates the room. Treat yourself to exclusive bathrobes that add a touch of luxury to everyday life. Enhance your interior design with scented candles and home textiles that not only beautify your home but also create a relaxing atmosphere.

The best brands for self-care

With products from some of the most sought-after brands such as Aiayu, Skall Studio and Meraki, you get everything you need to bring renewal into your everyday life. Aiayu offers soft lounge styles in luxurious materials such as organic cotton, combining comfort and elegance – perfect for quiet moments at home. Skall Studio complements this with timeless basic styles that make it easy to build a versatile and timeless wardrobe. For the bathroom, Meraki offers a wide range of wellness products such as hand soaps, scented candles and body care products that create a spa-like atmosphere in your home. These carefully selected products are designed to transform your everyday life and give you a fresh start with both style and well-being in focus.

Find inspiration for a fresh start to the year

Our selection is designed to inspire and enhance your everyday life. The soft basic styles from Aiayu and Skall Studio can easily be combined with other timeless wardrobe favourites, while towels and bathroom accessories can be matched with your existing décor. Scented candles add an extra dimension to the room and help create a feeling of relaxation and luxury. Through our selection, you can not only update your home, but also create a lifestyle that focuses on self-care and well-being. Let Byflou.com inspire you to find the balance between functionality and aesthetics – a perfect foundation for a fresh start to the year.

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* Can not be combined with other offers and discounts
* Discount code must be used within 7 days
* Discount code does not apply to products from Babybay, GRAD, Montana, Oliver Furniture and HAY x CHART sofa

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