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Fashion

The fashion world is a central part of Byflou.com. Our mission is to create an inspiring and comprehensive fashion universe for fashion-conscious and quality-conscious women around the world. At Byflou.com you will find a wide selection of Scandinavian fashion brands that embrace beautiful, classic, elegant and timeless basics as well as trendy and sporty designs. Explore our curated selection of fashion that is always updated with fresh styles from this season's collections.

  • New Arrivals
  • Tops
  • Bottoms
  • Outerwear
  • Shoes
  • Jewellery
  • Accessories
  • Basic
  • Fashion with conscience
  • Beauty
  • Trends
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Modström - Top - Tannymd Top - Black
Modström
Tannymd Top
CHF 75.32 CHF 94.22
Baum und Pferdgarten - Jeans - NO 03 - Washed Light Blue
Baum und Pferdgarten
NO 03
CHF 175.98
Selected Femme - Shirt - SLFSophie Suede 2/4 Shirt - Chestnut
Selected Femme
SLFSophie Suede 2/4 Shirt
CHF 190.97 CHF 238.88
Skall Studio - Jacket - Gaby City Jacket - Black/Brown
Skall Studio
Gaby City Jacket
CHF 553.35
Baum und Pferdgarten - Pants - Neyat - Dark Brown Pinstripe
Baum und Pferdgarten
Neyat
CHF 251.45
Selected Femme - Shirt - SLFFina Slim SS Shirt - Bright White
Selected Femme
SLFFina Slim SS Shirt
CHF 50.18 CHF 62.77
New Brand: Lié Studio

Timeless designs with edge
LIÈ STUDIO - Bracelet - The Amanda Bracelet - Gold Plated
LIÈ STUDIO
The Amanda Bracelet
CHF 289.19
LIÈ STUDIO - Earrings - The Esther Earrings - Gold Plated
LIÈ STUDIO
The Esther Earrings
CHF 245.00
LIÈ STUDIO - Ring - The Nanna Ring - Gold Plated
LIÈ STUDIO
The Nanna Ring
CHF 100.51
LIÈ STUDIO - Ring - The Agnes Ring - Gold Plated
LIÈ STUDIO
The Agnes Ring
CHF 207.28
LIÈ STUDIO - Earrings - The Caroline Earrings - Gold Plated
LIÈ STUDIO
The Caroline Earrings
CHF 226.14
LIÈ STUDIO - Earrings - The Vera Earrings - Gold Plated
LIÈ STUDIO
The Vera Earrings
CHF 263.85
 

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  • Maanesten - Ring - Viva Ring - Gold Plated
    Maanesten
    Ring - Viva Ring
    CHF 69.22
    • 49
    • 51
    • 53
    • 55
    • 57
    In stock for quick delivery
  • Maanesten - Ring - Viva Ring - Silver Plated
    Maanesten
    Ring - Viva Ring
    CHF 69.22
    • 49
    • 51
    • 53
    • 55
    • 57
    In stock for quick delivery
  • Selected Femme - Knit - SLFWola LS O-Neck - Black
    Selected Femme
    Knit - SLFWola LS O-Neck
    CHF 25.09   CHF 62.77
    Birthday Deal 61%
    • XS
    • S
    • M
    • L
    • XL
    In stock for quick delivery
    • Essentials
  • Selected Femme - Knit - SLFWola LS O-Neck - Steel Gray Melange
    Selected Femme
    Knit - SLFWola LS O-Neck
    CHF 25.09   CHF 62.77
    Birthday Deal 61%
    • XS
    • S
    • M
    • L
    • XL
    In stock for quick delivery
    • Essentials
  • Nørgaard paa Strøget - Blouse - #101 Solid Colour - Camel
    Nørgaard paa Strøget
    Blouse - #101 Solid Colour
    CHF 43.90
    • Onesize
    In stock for quick delivery
    • Hollys Dollroom Exclusive
  • Nørgaard paa Strøget - Blouse - #101 Solid Colour - Brown
    Nørgaard paa Strøget
    Blouse - #101 Solid Colour
    CHF 43.90
    • Onesize
    In stock for quick delivery
    • Hollys Dollroom Exclusive
  •
    Nørgaard paa Strøget
    Blouse - #101 Solid Colour
    CHF 43.90
    • Onesize
    In stock for quick delivery
    • Hollys Dollroom Exclusive
  • Aiayu - Sweatshirt - Aiayu Circular Sweatshirt - Grey
    Aiayu
    Sweatshirt - Aiayu Circular Sweatshirt
    CHF 162.90
    • XS
    • S
    • M
    • L
    • XL
    In stock for quick delivery
    • Houmøllers Exclusive
    • Organic Cotton
  • Aiayu - Pants - Aiayu Circular Sweatpant - Grey
    Aiayu
    Pants - Aiayu Circular Sweatpant
    CHF 162.90
    • XS
    • S
    • M
    • L
    • XL
    In stock for quick delivery
    • Houmøllers Exclusive
    • Organic Cotton
  • H2OFagerholt - T-shirt - Le T-shirt - Deep Black
    H2OFagerholt
    T-shirt - Le T-shirt
    CHF 90.46   CHF 226.30
    Birthday Deal 61%
    • XS
    • S
    • M
    • L
    • XL
    In stock for quick delivery
    • Organic Cotton
  • H2OFagerholt - T-shirt - Le T-shirt - Grey Putty
    H2OFagerholt
    T-shirt - Le T-shirt
    CHF 90.46   CHF 226.30
    Birthday Deal 61%
    • XS
    • S
    • M
    • L
    • XL
    In stock for quick delivery
    • Organic Cotton
  • Cala Jade - Handbag - Misu - Black
    Cala Jade
    Handbag - Misu
    CHF 502.82
    • W: 22 x H: 25 x D: 15 cm
    In stock for quick delivery
  • Cala Jade - Handbag - Misu - Nutmeg
    Cala Jade
    Handbag - Misu
    CHF 502.82
    • W: 22 x H: 25 x D: 15 cm
    In stock for quick delivery
  • Cala Jade
    Handbag - Misu
    CHF 502.82
    • W: 22 x H: 25 x D: 15 cm
    In stock for quick delivery
  • Cala Jade - Shoulder bag - Misu L - Black
    Cala Jade
    Shoulder bag - Misu L
    CHF 602.04
    • W: 45 x H: 35 x D: 20 cm
    In stock for quick delivery
  • Cala Jade - Shoulder bag - Misu L - Umber
    Cala Jade
    Shoulder bag - Misu L
    CHF 602.04
    • W: 45 x H: 35 x D: 20 cm
    In stock for quick delivery
  • Cala Jade
    Shoulder bag - Misu L
    CHF 602.04
    • W: 45 x H: 35 x D: 20 cm
    In stock for quick delivery
  • LALA Berlin - Scarf - Triangle Trinity Classic M - Alabastro Off-white
    LALA Berlin
    Scarf - Triangle Trinity Classic M
    CHF 363.81
    • One Size
    In stock for quick delivery
    • Essentials
  • LALA Berlin - Scarf - Triangle Trinity Classic M - Dune Beige
    LALA Berlin
    Scarf - Triangle Trinity Classic M
    CHF 363.81
    • One Size
    In stock for quick delivery
    • Essentials
  • LALA Berlin - Scarf - Triangle Trinity Classic M - City Middlegrey Melange
    LALA Berlin
    Scarf - Triangle Trinity Classic M
    CHF 363.81
    • One Size
    In stock for quick delivery
    • Essentials
  • LALA Berlin - Scarf - Triangle Trinity Classic M - Lubecca Dark Grey Melange
    LALA Berlin
    Scarf - Triangle Trinity Classic M
    CHF 363.81
    • One Size
    In stock for quick delivery
    • Essentials
  • LALA Berlin - Scarf - Triangle Trinity Classic M - Stradivari Dark Brown Melange
    LALA Berlin
    Scarf - Triangle Trinity Classic M
    CHF 363.81
    • One Size
    In stock for quick delivery
    • Essentials
  • LALA Berlin - Scarf - Triangle Trinity Classic M - Bordeaux
    LALA Berlin
    Scarf - Triangle Trinity Classic M
    CHF 364.67
    • One Size
    In stock for quick delivery
  • LALA Berlin - Scarf - Triangle Trinity Classic M - Castagna
    LALA Berlin
    Scarf - Triangle Trinity Classic M
    CHF 364.67
    • One Size
    In stock for quick delivery
  • LALA Berlin - Scarf - Triangle Trinity Classic M - Inchiostro
    LALA Berlin
    Scarf - Triangle Trinity Classic M
    CHF 364.67
    • One Size
    In stock for quick delivery
  • LALA Berlin - Scarf - Triangle Trinity Classic M - Mosto
    LALA Berlin
    Scarf - Triangle Trinity Classic M
    CHF 364.67
    • One Size
    In stock for quick delivery
  • LALA Berlin - Scarf - Triangle Trinity Classic M - Oxford
    LALA Berlin
    Scarf - Triangle Trinity Classic M
    CHF 364.67
    • One Size
    In stock for quick delivery
  • IVY Copenhagen - Jeans - Ivy-tara Jeans Wash Cool Barcelona - Denim Blue
    IVY Copenhagen
    Jeans - Ivy-tara Jeans Wash Cool Barcelona
    CHF 100.51
    • 25 / 32"
    • 26 / 32"
    • 27 / 32"
    • 28 / 32"
    • 29 / 32"
    • 30 / 32"
    • 31 / 32"
    • 32 / 32"
    In stock for quick delivery
    • Essentials
  • IVY Copenhagen - Jeans - IVY-Alexa Ankle - (col. 9) Cool Black
    IVY Copenhagen
    Jeans - IVY-Alexa Ankle
    CHF 100.24
    • 24/30
    • 25/30
    • 26/30
    • 27/30
    • 28/30
    • 29/30
    • 30/30
    • 31/30
    • 32/30
    • 33/30
    In stock for quick delivery
    • Essentials
  • IVY Copenhagen - Jeans - IVY-Alexa Ankle - (col. 51) Original Denim Blue
    IVY Copenhagen
    Jeans - IVY-Alexa Ankle
    CHF 100.24
    • 24/30
    • 25/30
    • 26/30
    • 27/30
    • 28/30
    • 29/30
    • 30/30
    • 31/30
    • 32/30
    • 33/30
    In stock for quick delivery
    • Essentials
  • IVY Copenhagen - Jeans - IVY-Alexa Ankle - (col. 9) Cool Excellent Black
    IVY Copenhagen
    Jeans - IVY-Alexa Ankle
    CHF 100.24
    • 25/30
    • 26/30
    • 27/30
    • 28/30
    • 29/30
    • 30/30
    • 31/30
    • 32/30
    • 33/30
    In stock for quick delivery
    • Essentials
  • IVY Copenhagen - Pants - IVY-Alice MW Pant - Black
    IVY Copenhagen
    Pants - IVY-Alice MW Pant
    CHF 112.78
    • 25/30
    • 26/30
    • 27/30
    • 28/30
    • 29/30
    • 30/30
    • 31/30
    • 32/30
    • 33/30
    • 25/32
    • 26/32
    • 27/32
    • 28/32
    • 29/32
    • 30/32
    • 31/32
    • 32/32
    • 33/32
    In stock for quick delivery
    • Essentials
  • IVY Copenhagen - Jeans - IVY-Tara Jeans Wash Cool Excellent Black - Black
    IVY Copenhagen
    Jeans - IVY-Tara Jeans Wash Cool Excellent Black
    CHF 100.51
    • 25/30''
    • 26/30''
    • 27/30''
    • 28/30''
    • 29/30''
    • 30/30''
    • 31/30''
    • 32/30''
    • 33/30''
    • 25/32''
    • 26/32''
    • 27/32''
    • 28/32''
    • 29/32''
    • 30/32''
    • 31/32''
    • 32/32''
    • Essentials
  • Selected Femme - Skirt - SLFLelou HW Mini Skirt - Dark Grey Herringbone
    Selected Femme
    Skirt - SLFLelou HW Mini Skirt
    CHF 40.18   CHF 100.51
    Birthday Deal 61%
    • 34
    • 36
    • 38
    • 40
    • 42
    In stock for quick delivery
  • Pico - Bracelet - Gilly Bracelet - Sterling silver
    Pico
    Bracelet - Gilly Bracelet
    CHF 25.04   CHF 31.32
    Birthday Deal 21%
    • 16- 18 cm
    In stock for quick delivery
  • Pico - Earring - Grace Hoop - Silverplated
    Pico
    Earring - Grace Hoop
    CHF 22.62   CHF 28.30
    Birthday Deal 21%
    • D: 30 mm
    In stock for quick delivery
  • Stine A - Necklace - Petit Ile De L'Amour Necklace - Gold Plated
    Stine A
    Necklace - Petit Ile De L'Amour Necklace
    CHF 115.54   CHF 144.53
    Birthday Deal 21%
    • 40-45 cm
    Expected on stock: September 19, 2025
  • Stine A - Bracelet - Flow Bracelet - Gold Plated
    Stine A
    Bracelet - Flow Bracelet
    CHF 83.37   CHF 104.28
    Birthday Deal 21%
    • Onesize
    In stock for quick delivery
  • Stine A - Bracelet - Flow Bracelet - Silver
    Stine A
    Bracelet - Flow Bracelet
    CHF 83.37   CHF 104.28
    Birthday Deal 21%
    • Onesize
    In stock for quick delivery
  • Stine A - Earring - Shining Star Earring - Gold Plated
    Stine A
    Earring - Shining Star Earring
    CHF 57.82   CHF 72.33
    Birthday Deal 21%
    • Onesize
    In stock for quick delivery
  • Stine A - Earring - Power Heart Earring - Gold Plated
    Stine A
    Earring - Power Heart Earring
    CHF 57.82   CHF 72.33
    Birthday Deal 21%
    • Onesize
    In stock for quick delivery
  • Stine A - Earring - Vintage Disco Ball and Pin Earring - Gold Plated
    Stine A
    Earring - Vintage Disco Ball and Pin Earring
    CHF 45.15   CHF 56.48
    Birthday Deal 21%
    • Onesize
    In stock for quick delivery
  • Stine A - Earring - BFF Earring - Gold Plated
    Stine A
    Earring - BFF Earring
    CHF 18.00   CHF 22.52
    Birthday Deal 21%
    • Onesize
    In stock for quick delivery
  • Stine A - Earring - BFF Earring - Silver
    Stine A
    Earring - BFF Earring
    CHF 18.00   CHF 22.52
    Birthday Deal 21%
    • Onesize
    In stock for quick delivery
  • Stine A - Earring - Girl Power Earring - Gold Plated
    Stine A
    Earring - Girl Power Earring
    CHF 18.00   CHF 22.52
    Birthday Deal 21%
    • Onesize
    In stock for quick delivery
  • Stine A - Earring - Dangling Love Heart - Burgundy
    Stine A
    Earring - Dangling Love Heart
    CHF 28.06   CHF 35.10
    Birthday Deal 21%
    • Onesize
    In stock for quick delivery
  • Stine A - Earring - I Love Earring - 239
    Stine A
    Earring - I Love Earring
    CHF 24.03   CHF 30.06
    Birthday Deal 21%
    • Onesize
    In stock for quick delivery
  • Stine A - Earring - I Love Earring - Silver
    Stine A
    Earring - I Love Earring
    CHF 24.03   CHF 30.06
    Birthday Deal 21%
    • Onesize
    In stock for quick delivery
  • Stine A - Bracelet - Petit Pearl Berrie Bracelet - Black Ribbon
    Stine A
    Bracelet - Petit Pearl Berrie Bracelet
    CHF 18.00   CHF 22.52
    Birthday Deal 21%
    • Adjustable
    In stock for quick delivery
  • Stine A - Bracelet - Petit Pearl Berrie Bracelet - Electric Blue Ribbon
    Stine A
    Bracelet - Petit Pearl Berrie Bracelet
    CHF 18.00   CHF 22.52
    Birthday Deal 21%
    • Adjustable
    In stock for quick delivery
  • Stine A - Earring - I Love Your Heart Earring - Gold Plated
    Stine A
    Earring - I Love Your Heart Earring
    CHF 18.00   CHF 22.52
    Birthday Deal 21%
    • Onesize
    In stock for quick delivery
  • Stine A - Earring - I Love Your Heart Earring - Silver
    Stine A
    Earring - I Love Your Heart Earring
    CHF 18.00   CHF 22.52
    Birthday Deal 21%
    • Onesize
    In stock for quick delivery
  • Stine A - Bracelet - Petit Ile De L'Amour Bracelet - Gold Plated
    Stine A
    Bracelet - Petit Ile De L'Amour Bracelet
    CHF 63.26   CHF 79.12
    Birthday Deal 21%
    • 16-18 cm
    In stock for quick delivery
  • Stine A - Bracelet - Baroque Pearl Berrie Bracelet - Bordeaux
    Stine A
    Bracelet - Baroque Pearl Berrie Bracelet
    CHF 24.03   CHF 30.06
    Birthday Deal 21%
    • Adjustable
    In stock for quick delivery
  • Pure By Nat - Earrings - Hoop earring w. gemstones - Gold Plated
    Pure By Nat
    Earrings - Hoop earring w. gemstones
    CHF 30.07   CHF 37.61
    Birthday Deal 21%
    • 22 mm
  • Pure By Nat - Earring - Chain earring w. gemstones & pearl - Gold Plated
    Pure By Nat
    Earring - Chain earring w. gemstones & pearl
    CHF 16.59   CHF 20.76
    Birthday Deal 21%
    • L: 5 cm
    In stock for quick delivery
  • Selected Femme - Knit - SLFNukki LS Knit O-Neck - Medium Grey Melange
    Selected Femme
    Knit - SLFNukki LS Knit O-Neck
    CHF 35.15   CHF 87.93
    Birthday Deal 61%
    • XS
    • S
    • M
    • L
    • XL
    In stock for quick delivery
  • Selected Femme - Pants - SLFRita-Freia MW Straight Pant - Endless Sky Melange
    Selected Femme
    Pants - SLFRita-Freia MW Straight Pant
    CHF 40.18   CHF 100.51
    Birthday Deal 61%
    • 34
    • 36
    • 38
    • 40
    • 42
    • 44
    In stock for quick delivery
    • Partly Recycled
  • Selected Femme - Blouse - SLFNaja LS Knit O-Neck - Endless Sky
    Selected Femme
    Blouse - SLFNaja LS Knit O-Neck
    CHF 25.09   CHF 62.77
    Birthday Deal 61%
    • XS
    • S
    • M
    • L
    • XL
    In stock for quick delivery
  • Plissé Copenhagen - Earrings - Bow Pearl Giant Earrings - Shell pearls
    Plissé Copenhagen
    Earrings - Bow Pearl Giant Earrings
    CHF 60.24   CHF 75.35
    Birthday Deal 21%
    • Onesize
    In stock for quick delivery
  • Plissé Copenhagen - Belt - Knot Belt - Black / Gold Buckle
    Plissé Copenhagen
    Belt - Knot Belt
    CHF 40.13   CHF 50.19
    Birthday Deal 21%
    • 105 cm
    In stock for quick delivery
  • Plissé Copenhagen - Belt - Knot Belt - Dark Brown / Gold Buckle
    Plissé Copenhagen
    Belt - Knot Belt
    CHF 40.13   CHF 50.19
    Birthday Deal 21%
    • 105 cm
    In stock for quick delivery
  • Plissé Copenhagen - Belt - Knot Belt - Mud / Gold Buckle
    Plissé Copenhagen
    Belt - Knot Belt
    CHF 40.13   CHF 50.19
    Birthday Deal 21%
    • 105 cm
    In stock for quick delivery
  • Plissé Copenhagen - Belt - Knot Belt - Black / Silver Buckle
    Plissé Copenhagen
    Belt - Knot Belt
    CHF 40.13   CHF 50.19
    Birthday Deal 21%
    • 105 cm
    In stock for quick delivery
  • Stine A - Earring - Tres Petit Etoile Earring With Pearl - Silver
    Stine A
    Earring - Tres Petit Etoile Earring With Pearl
    CHF 28.06   CHF 35.10
    Birthday Deal 21%
    • L: 1,5 cm
    In stock for quick delivery
  • Stine A - Earring - Tres Petit Etoile Earring With Pearl - Gold Plated
    Stine A
    Earring - Tres Petit Etoile Earring With Pearl
    CHF 28.06   CHF 35.10
    Birthday Deal 21%
    • L: 1,5 cm
    In stock for quick delivery
  • By Malene Birger - Shirt - Maye - Pure white
    By Malene Birger
    Shirt - Maye
    CHF 201.14
    • 34
    • 36
    • 38
    • 40
    • 42
    • 44
    In stock for quick delivery
    • Essentials
  • Selected Femme - Dress - SLFAje SL Dress - Black
    Selected Femme
    Dress - SLFAje SL Dress
    CHF 60.54   CHF 150.82
    Birthday Deal 60%
    • 34
    • 36
    • 38
    • 40
    • 42
    In stock for quick delivery
  • AY Studios - Computer Sleeve - AY Computer Bag - Army Green
    AY Studios
    Computer Sleeve - AY Computer Bag
    CHF 65.26   CHF 81.64
    Birthday Deal 21%
    • 37 x 25,5 x 3 cm
    In stock for quick delivery
    • 100% Recycled
  • AY Studios - Computer Sleeve - AY Computer Bag - Black
    AY Studios
    Computer Sleeve - AY Computer Bag
    CHF 65.26   CHF 81.64
    Birthday Deal 21%
    • 37 x 25,5 x 3 cm
    In stock for quick delivery
    • 100% Recycled
  • AY Studios - Computer Sleeve - AY Computer Bag - Navy Blue
    AY Studios
    Computer Sleeve - AY Computer Bag
    CHF 65.26   CHF 81.64
    Birthday Deal 21%
    • 37 x 25,5 x 3 cm
    In stock for quick delivery
    • 100% Recycled
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Byflou's fashion philosophy - Scandinavian fashion with quality and style

At Byflou, we know that style and fashion are an important part of one’s identity, and that holds true for us as well. Since Byflou’s inception, the fashion world has been a central part of our identity, and we work every day to create an inspiring selection of quality-conscious fashion from some of the most renowned brands in Scandinavia.

We are also aware that the fashion world is a phenomenon that is constantly evolving, with new collections and trends. While offering the latest trends, we also keep an eye on the impact that clothing production has on the world and the environment. In our category 'Fashion with Consideration', you will find a sustainable fashion universe where organic materials and sustainable production go hand in hand, so you can wear your latest ByFlou clothes with a clear conscience.

Skandinavisk modetøj til kvinder | Byflou.com

The best Scandinavian fashion brands

Every day at ByFlou, we carefully select which brands and collections should be part of our fashion universe. We strive to create a broad assortment with brands that each add something special to ByFlou's fashion department, both in clothing, shoes and accessories.

In our clothing department, you'll find a mix of classic luxury brands like By Malene Birger and Mos Mosh, trendy and sporty brands like H2OFagerholt and Mads Nørgaard and some of the biggest trendsetters in Scandinavia like Stine Goya and Baum und Pferdgarten. You'll also find popular shoe brands such as New Balance, Asics, Angulus and Birkenstock as well as jewellery brands such as Maanesten, Maria Black and Jane Kønig.

No matter what you need in your wardrobe, we at ByFlou are always ready to help you find exactly what you're looking for. We work every day to get the latest collections, colours and sizes online so we can find the right clothes for you and your style and create a pleasant online shopping experience.

Modetøj fra de mest populære brands i norden | Byflou.com

Inspiration for the season's latest fashion trends and best deals

We love to inspire our customers in many ways and on many platforms where we unfold our creativity and love for fashion. Here we bring our fashions to life in exciting creative outfits and showcase our extensive range in artistic settings. On our Instagram @ByFlou you can see our talented Byflou team putting together outfits and experimenting with trends. Here you can also see when the latest collections is online and find the best deals on sale. In our Journal you'll find inspiration for seasonal outfits and the best guides to choosing the right shoes, jewellery and styles.

A large part of our inspiring universe of women's fashion can also be found in our physical store in Hobro. Here you can experience all our great styles and brands in unique surroundings, and have the opportunity to try on your next outfit and not least get personalised service. Our skilled store team is ready to guide you so you can find the right size and fit for you. On our store Instagram @byflou_butikken_hobro you can see when the new collections hit the store.

Inspiration for the season's latest fashion trends and best deals | Byflou.com

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