Knutsson and Patrik Kihlborg are the two founders of the Swedish brand
Filippa K. Both Filippa and Patrik came from Filippa's parents' family
business, which also sells clothes. Therefore, experience and drive was
there from the start. Later, Karin Segerblom came to the new firm. The
three saw a gap in the market. There was no uncomplicated, but still
modern fashion, which also was suited for any occasion.
philosophy is to make simple styles with a high quality. There is
always attention to future trends, where Filippa K
combining trends with classic design. And though the quality is high,
the prices are good.
K is sold in over 20 countries worldwide, spread over 750 carefully
selected stores. Besides these, Filippa K has opened around 40 concept